etnies shoes are engineered for durability, so you can stay focused on skating—not on your gear. Every detail is built with purpose:
Back in the ’80s, I could blow through a pair of sneakers in five minutes. I was getting tied to duct tape and super glue just to make them last! So I made the decision to solve this issue, once and for all — produce quality skateboard shoes, made by skateboarders, for skateboarders. That’s why I started etnies.
— Pierre-André Senizergues, etnies founder and former pro skater
Durability: it’s why we started
Skateboarding puts shoes through serious wear—grip tape, pavement, concrete, repetition. From Pierre-André’s first scuffed-up pairs to today’s endless street sessions, one thing has always been true: when your shoes hold up, you keep progressing.
That belief has guided every etnies design since the beginning.
How we build
Michelin® rubber outsoles
Developed with tire technology to last up to 3× longer.*
Triple-stitched seams
Reinforced in high-impact areas to prevent blowouts where it matters most.
Impact-ready midsoles
Responsive foam cushions hard landings and keeps feet feeling fresh.
Fused or hidden toe caps
Discreet rubber layers add serious grip tape resistance—without the bulk.
Protected lace paths
Recessed or hidden eyelets help your laces last longer.
*3× longer according to Michelin's test on the Abrasive Wheel ASTM D4060 protocole
The marana: our durability benchmark
The Marana is built to take a beating and come back for more. Featuring a Michelin® outsole, fused toe cap, and hidden lace loops, it’s a shoe that works as hard as you do.
Whether you’re flying down huge stair-sets or casually commuting, the Marana holds up. It’s been rightly labelled “the most durable skate shoe ever” by pros, product testers, and skaters everywhere. That’s exactly what we designed it to be.
Less waste, more skate
The longer your shoes last, the more you get out of them—and the fewer end up in landfills. Durability isn’t just about performance—it’s about reducing waste and respecting the culture that shaped us.
Whether you're filming a part or just cruising the city, know that every session you squeeze from a pair of etnies is another chapter in your story. And another step toward doing right by the planet.